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论文作者:www.51lunwen.org论文属性:作业 Assignment登出时间:2014-06-02编辑:lzm点击率:14473
论文字数:4357论文编号:org201406022046422397语种:英语 English地区:中国价格:免费论文
关键词:Internet Customers电子商务客户关系管理Customer RelationsNetwork Issues
摘要:Despite the potential benefits, careful planning is needed to ensure that issues such as customer relations and security are considered and managed effectively, if the full benefits are to be enjoyed.
Security and Network Issues
Aside from the softer, customer relations based issues involved in generating a web presence and allowing customers to order online, there are also considerable technical, practical and legal issues that need to be dealt with and accounted for. Becoming a web-based company raises several networking and security issues. Not only could a third party gather information that is protected or personal, but there is also a danger that the infrastructure itself could at some point collapse causing potential losses of customers as well as a bad reputation.
Managing these security risks and site structure is new territory for a company such as Paisley Patterns and, as such, it has chosen to use the services of a third party provider, initially, with a view to moving the function in house in the future.
Any website or online presence needs to be hosted in some way. In this case, Paisley Patterns has opted to have the website hosted by a third party but will look to bring this in house at a later date. Anyone who is hosting a website will need a server. If this is done in house, it will mean that a server has to be purchased and installed; if it is done through a third party, then their server can be used. This, of course, reduces the outlay and the maintenance costs but, nevertheless, does relinquish a degree of control.
Even when it is decided, as is in this instance, that the hosting will be done by a third party internet service provider (ISP), there are still several additional choices that have to be made. Most ISPs will offer a cost effective solution for new website owners which involves having space on a shared server. The server itself is located and maintained by the ISP in its own offices.
Although this is the most cost effective way of hosting, it can increase the risks as the server is shared with other websites and stability will depend on the usage of these sites as well as that of Paisley Patterns. As an alternative, Paisley Patterns could consider having their own dedicated server with the ISP, but this will be considerably more costly and is generally only appropriate for websites needing a high level of security.
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