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. (c.f.: I shall never cease to feel grateful for your help.) (3)Approbation Maxim (in expressives and assertives) a. Minimize dispraise of other; b. Maximize praise of other. Some examples: a、He is a senior citizen now. (c.f.: He is an old man now.) b、Cao Yu is a Shakespeare of China. (c.f.: Cao Yu is the best playwright of China.) (4)Modesty Maxim (in expressives and assertives) a. Minimize praise of self; b. Maximize dispraise of self. Some examples: a、This is a token of my regard for you. (c.f.: This is a present for you.) b、Your praise is the highest honor for me. (c.f.: Thank you for your praise.) (5)Agreement Maxim (in assertives) a. Minimize disagreement between self and other; b. Maximize agreement between self and other. Some examples: a、I couldn’t share the same idea with you. (c.f.: I don’t agree with you.) b、If you were in my position, you would do the same. (c.f.: I have to do so.) (6)Sympathy Maxim (in assertives) a. Minimize antipathy between self and other; b. Maximize sympathy between self and other.” [29] Some examples: a、I am sorry to hear that your father rested in Abraham’s arms. (c.f.: I am sorry to hear that your father is dead.) b、If I were you, I would have taken a route of egress as you did. (c.f.: If I had been in your position, I would have been defeated by the mighty enemy, too.) Leech ties politeness to the relationship between both parties and the language used. He claims that “static” feature, such as social distance, interact with “dynamic” features, such as the kind of illocutionary demand the speaker is making on the maker, to produce an appropriate degree of politeness. The core of his politeness is to minimize the expression of impolite benefits. 5.2 Polite function and Politeness Principle Polite function is the basic social function of euphemism. And Politeness Principle shows this function. Euphemism always abides by the Politeness Principle. In such a case, euphemism can make people’s relationship more harmonious. But there are also some exceptions. Euphemisms of military do not accord with Politeness principle most of the time. 5.3 Politeness Principle and the cooperative Principle The Politeness Principle shows equal and friendly relationships between people in the society. It demands that in communication, the speaker should cooperate with the hearer. The two parties use euphemisms to replace harsh words because it can meet the psychological needs of face-want. And the language used by the two parties should be appropriate. Generally speaking, the appropriateness of the speech is closely related with euphemism. However, “The Maxim of Relevance” of Grice’s “Cooperative Principle” limits the choice of euphemism. He suggests that in communication, the reply of the hearer should be closely related to the speech of the speaker. In the process of communication, the euphemisms used just now should be connected with the primary language symbols. In such case, it will provide a clue to the hearer so that he can understand the connotation of the speech. This principle provides a lot of standard conversational implicatures. In a word, the two parties can understand the intention of each other from the context. (11) A: How is John doing with his study