留学生论文格式Methodology部分参考 [2]
论文作者:www.51lunwen.org论文属性:职称论文 Scholarship Papers登出时间:2013-06-02编辑:cinq点击率:10891
论文字数:850论文编号:org201305260913413260语种:英语 English地区:中国价格:免费论文
关键词:留学生论文范文论文格式范文研究方法供应链管理
摘要:在本章中,将详细介绍了研究方法,包括研究目的,研究方法,研究设计,数据收集方法,数据分析方法。
r management in the real organisation, the data utilised for analysis need to be updated and accurate; therefore, three main data collection approached are chosen to utilise, as below:
Interview
Interviews is "a purposeful conversation in which one person asks prepared questions (interviewer) and another answers them (respondent)"(Oatey, 1999, pp2), it is widely used to gain information on a particular topic or area to be researched. It can lead to further research using other methodologies such as “observation and experiments” (Jensen and Jankowski, 1991, pp101). Therefore, interview could directly identify the perspective and certain issues from the interviewee; it could get the primary research data for research analysis. Through the interview, interviewer cannot only get the required answers towards he proposed questions, but also could through the interaction and observation in the interview process to determine the more depth information of the interviewee towards the research questions (Saunders et. al., 2009
https://www.51lunwen.org/yingyulunwengeshi/ ). As the aims of this research is to identify and determine the supplier management of Wal-Mart towards China market, the interview on the suppliers of Wal-mart in China could be the most direct way to get the required research dada. Due to the vast territory of China, the large numbers of participations in this research is difficult to achieve, the interview is taken on the suppliers of Wal-Mart in China in some major market, which covers Beijing, Shanghai, Guangzhou, Zhengzhou and Chengdu.And there are overall ten suppliers have attended for the interview. On the other hand, five supplier management officers from five cities are invited to attend the interview to determine the difficult they met and the specific supplier management strategies they adopted towards the China market. During the interview, some open-ended questions could help the interviewer to “probe deeper into the initial responses of the respondent to gain a more detailed answer to the question” (Wimmer and Dominick, 1997, pp156). And due to it is one-to-one interviews, the interview protocol is created and utilised for the interview (shown in Appendix A), as interview protocol could not only help to complete the interview more systematically, but also could include some follow-up questions “that might be helpful for obtaining further information when probes do not result in covering the areas” (Abramson and Abramson, 1999).
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