Bussiness ManagementMBAstrategyHuman ResourceMarketingHospitalityE-commerceInternational Tradingproject managementmedia managementLogisticsFinanceAccountingadvertisingLawBusiness LawEducationEconomicsBusiness Reportbusiness planresearch proposal
英语论文题目英语教学英语论文商务英语英语论文格式商务英语翻译广告英语商务英语商务英语教学英语翻译论文英美文学英语语言学文化交流中西方文化差异英语论文范文英语论文开题报告初中英语教学英语论文文献综述英语论文参考文献
ResumeRecommendation LetterMotivation LetterPSapplication letterMBA essayBusiness Letteradmission letter Offer letter
澳大利亚论文英国论文加拿大论文芬兰论文瑞典论文澳洲论文新西兰论文法国论文香港论文挪威论文美国论文泰国论文马来西亚论文台湾论文新加坡论文荷兰论文南非论文西班牙论文爱尔兰论文
小学英语教学初中英语教学英语语法高中英语教学大学英语教学听力口语英语阅读英语词汇学英语素质教育英语教育毕业英语教学法
英语论文开题报告英语毕业论文写作指导英语论文写作笔记handbook英语论文提纲英语论文参考文献英语论文文献综述Research Proposal代写留学论文代写留学作业代写Essay论文英语摘要英语论文任务书英语论文格式专业名词turnitin抄袭检查
temcet听力雅思考试托福考试GMATGRE职称英语理工卫生职称英语综合职称英语职称英语
经贸英语论文题目旅游英语论文题目大学英语论文题目中学英语论文题目小学英语论文题目英语文学论文题目英语教学论文题目英语语言学论文题目委婉语论文题目商务英语论文题目最新英语论文题目英语翻译论文题目英语跨文化论文题目
日本文学日本语言学商务日语日本历史日本经济怎样写日语论文日语论文写作格式日语教学日本社会文化日语开题报告日语论文选题
职称英语理工完形填空历年试题模拟试题补全短文概括大意词汇指导阅读理解例题习题卫生职称英语词汇指导完形填空概括大意历年试题阅读理解补全短文模拟试题例题习题综合职称英语完形填空历年试题模拟试题例题习题词汇指导阅读理解补全短文概括大意
论文作者:www.51lunwen.org论文属性:硕士毕业论文 thesis登出时间:2015-04-23编辑:felicia点击率:31148
论文字数:论文编号:org201504202146504900语种:英语 English地区:英国价格:免费论文
关键词:
摘要:很多人不了解特许经营权,对特许经营权的作用和意义都很不了解。本文以麦当劳为例,为大家分析特许经营权的意义和价值。
Therefore, according to agency theory, 'franchising becomes increasingly preferable to company ownership as monitoring costs are reduced through superior alignment of firm-level and outlet level incentives'.(Castrogiovanni, et al, 2004, p.2).
The E- Factor Theory
This model is important in explaining the importance of the relationship between the franchisee and the franchisor. The model explains six important phases in any franchising relationship, and how the franchisor-franchisee relationship changes during the course of time. Nathan (2008, p.148), affirms that franchisees gain greater competence and confidence in running their franchise in a franchising relationship. The theory also assists franchisor to understanding, acting and coping with the challenging franchise relationship. The model explains six important phases in any franchising relationship, and how the franchisor-franchisee relationship changes during the course of time. The six phases are explain below:
Glee - The franchisee is somewhat nervous about their new venture but is also excited and optimistic about the future. Fee - The franchisee starts to become sensitive and concerned about the value of the fees being paid to their franchisor or the costs of services or products received. Me - The franchisee concludes that their success is due mainly to their own effort and plays down the contribution of the franchise system, or if they are struggling the play down their own deficiencies. Free - This stage is characterized by the franchisee's need to demonstrate his or her competence and assert their independence, thus testing the franchise system's boundaries. See - Through frank and open discussions the franchisee and franchisor better understand and respect each other's points of view. We - The franchisee recognizes that success and satisfaction come more easily from working with, rather than against, their franchisor. Web4
PRINCIPAL RESEARCH QUESTION
In order to achieve the aim and objectives, and after careful consideration of the literature review for this research by the author, the following questions will be answered by this research:
What are the importance of business format franchising on business (organizations) growth and expansion?
What are the contributions of franchise business to the socio-economic growth of the economy?
Are there any risks incurred by the franchisor and the franchisee in the franchising relationship?
What are the benefit of the franchisee- franchisor relationship to the success of the business in terms of growth and expansion?
What are the impacts of globalization on franchising as a business growth and expansion strategy?
本论文由英语论文网提供整理,提供论文代写,英语论文代写,代写论文,代写英语论文,代写留学生论文,代写英文论文,留学生论文代写相关核心关键词搜索。