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an advantage of taking professional advice in relation to all of the holiday package without any kind of thinking; or arranging it themselves and this permits them to be very flexible when it comes to their travel experience. It can be said here that incoming travel agents is capable of being used to make transfer arrangements from/to the airport to/from the hotel and for daily excursions as well as other activities that are normally held at the destination (Yilmaz and Bititci, 2006).

The delivery of the services is capable of being dvided into three sub sectors and these include accommodation, transportation and incoming travel services. The performance of the delivery stage is one that is affected by the various relations between these main industry players. Hence, it can be said here that performance measures would be required to reflect the interdependency features of the industry (Yilmaz and Bititci, 2006). The transportation part of the service is where logistics really come into play and the existance of bad infrastructure would damage the entire service offering.

2.3 The Concept of Tourism Yield

Dwyer and Forsyth, (1997) state here that tourism yield can be said to be the net benefit that accrues to the host country from international visitors and this means that it is the benefits minus the costs of tourism activity. This particular definition does believe the complexity of identifying, at the national level, all of the costs and the benefits of tourism, and every one of these has different kinds of patterns of activity and impact

At the firm level, a measure like this is very critically important as it is a measure of survival. In essence, Tisdell (1993) has provided a list of target variables of possible importance to governments when it comes to formulating policy in terms of foreign tourism and these are listed out below:foreign exchange earnings net national economic benefits that are obatined from foreign tourists as being measured by changes that take place within the economic surpluses employment generation;cultural and sociological impact in regards to the host population conservational or environmental impact promotion of international understanding and co-perationincome distribution consequences.(Dwyer andForsyth, 1997)

2.4 Market for Tourism and Recreational Services

It is noted here that the market of tourist and recreational services is composed of the following:

hospitality services

catering services

tour operating services

tourism oriented services

recreation oriented services

(Kordel, 2008)

It is these segments of the market where a large number of firms, business entities and also incorporated companies are said to operate easily and are able to successfully adopt the concept of logistics. Essentially speaking, the science of logistics is said to combine theoretical and practical issues and each and every one of its theories is capable of being easily implemented as well as confronted with realityfor the purposes of verifying that they are efficient and applicable in real life (Kordel, 2008)

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