英语论文网

quantitative (Saunders et al, 2003) (Holme& Solvang, 1997). When using a quantitative method, the researcher gathers numerical data, often in form of surveys or questionnaires. A study based on relatively measurable data, such as numbers or statistics, often creates answers that are somewhat less difficult to analyse, since the resulting hypotheses can be either rejected or accepted (Saunders et al, 2003). The measurability of the quantitative method makes the study more objective, which is one of the more positive sides of this method. There are also drawbacks to the quantitative method, one of the prominent ones being that it requires a large sample in order to get a statistically viable result and to make correct assumptions about the entire population (Gordon &Langmaid, 1988). 

A qualitative method is often employed in studies where the authors try to gain a deeper understanding of a problem (Sekeran, 2003). Instead of relying on numerical data, as with the quantitative method, researchers using the qualitative method often employ interviews as a source of data collection (Silverman, 1993). Data that has been gathered through an interview will enable the researcher to analyze and explain a phenomenon in an in-depth fashion. The qualitative method is by nature a subjective form of study, since it entails an interpretation of the data by the researcher, giving the researcher more possibilities to affect the outcome (Holme& Solvang, 1997). The subjectivity of the data and the method asks a lot from the researchers since the results depend on their views and interpretations. This is one of the drawbacks of the method (Eriksson &Wiedersheim- Paul, 1999). In this study a qualitative research approach is used since the purpose is to understand and explain the phenomena ‘foreign direct investments'. The goal is, to get an in-depth comprehension of how the respondents view investments made by their respective company. The aim is to fully grasp the reasons behind an investment and the factors that influenced the respondents' decisions. The choice of method is, therefore, a direct reflection of the purpose of this study. Data is collected by conducting interviews, data that encompass a larger subject and can be interpreted to obtain the responses needed for the intended purpose of the study (Sekeran, 2003). The final purpose of this study is to offer an overview of the location factors that are important for the host country, while attracting FDI.

3.2 Sample

A population is any group or area of interest that researchers aim to study. The goal is always to capture the responses of the entire population, but this is often impossible due to the size of the group. It is, therefore, necessary to narrow down the number of respondents, and to create a sample. A sample is a smaller group within the population, used to make generalizations about the characteristics of the population (Lekwall & Wahlbin, 1993). In order for the sample to be representative, the sample needs to be selected in a certain way. In a qualitative study, different strategies or techniques may be used when choosing a sample; among which purposeful, nominated, theoretical, and convenience sampling. Purposeful sampling involves researchers identifying respondents that have cert本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。