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7). Particular examples were deduced from common inferences in deductive approach. In this type of theory conclusion followed logically from premises or available facts. This approach proved helpful in data collection as it defined the problem area (Saunders et al. 2007).

Research was conducted utilizing both 'Primary' and 'Secondary' methods. Primary data was gathered with a focused and purposeful plan and gathered specifically for this project. Secondary data (which was collected from other sources or published data) was applied in 'Descriptive' and 'Explanatory' research. As the topic was unique and new, there wasn't much data or records available on soft skills training but research materials on other related topics of the literature review along with primary data obtained directly, were enough to construct the dissertation structure. Journals, articles and books made the back bone for the review, which were scanned from library catalogues and indexes. Examples of primary data that the writer collected were questionnaire and interview and for secondary research were internet, books, journals, magazines and company records. Primary data was specifically for data analysis but secondary data collected was for both literature review and data analysis sections. Both primary and secondary research included 'Qualitative' and 'Quantitative' data. As per the requirements of the research, the researcher collected both forms of data and incorporated and integrated the information in the overall results. Quantitative research was deductive in nature, while qualitative research was exploratory. Quantitative research involved the use of structured questionnaire where the response options were predetermined by the researcher. Measurement was objective and statistically valid. Qualitative research was subjective in nature and involved collecting and analyzing data by interviewing people. Some of the qualitative research was coded quantitatively for the purpose of reaching the conclusion by assigning meaningful scales and numerical values.

Interview is a good to get behind the story of the participants' experience. It is very easy way to gather primary qualitative as found by the researcher during the research process. Interviews were conducted to collect reliable and valid (Saunders et al 2007). Only the senior management of both companies were approached for interviews. Initial interviews were conducted on telephone and on internet via webcam. Later detailed interviews were taken after fixing the date and time for the meetings. The researcher chose unstructured or informal approach to get more in depth answers by interviewing openly and frankly. The researcher was aware that questionnaire is the popular method of conducting scholarly research. It is a convenient way of generating data and is easy to analyze and processed. It is also cost effective method of collecting data and is familiar to most people. It can be circulated easily and response rate is fast (Saunders et al 2007). The writer chose 'Closed ended Questions' in formulating the questionnaire for timely response which allowed respondents to choose from pre-existing set of answers. Two types of questionnaires were designed for each company; one specifically for employees (about internal issues and environment of the company) and the other本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。