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论文作者:www.51lunwen.org论文属性:课程作业 Coursework登出时间:2013-09-01编辑:yangcheng点击率:8973
论文字数:论文编号:org201309011522133511语种:英语 English地区:中国价格:免费论文
摘要:构建良好的高校公共关系,是新时代发展对高校管理的必然要求,是高校管理现代化的根本要求,对推动我国教育教学改革与发展、优化育人环境、增强高校的办学活力、拓展高校生存和发展的空间,具有十分重要的理论和现实意义。
( Three ) universities must rely on public relations to grow
一个高校要想在竞争中立于不败之地,使学校不断发展壮大,很重要的一点,是资金上的需求。
而就目前形势来看,随着高校投资体制的改革,国家给予高校的经费是有限的,学校办学经费来源已逐渐趋于多元化、社会化,办学经费不足是制约高校发展的一个重要因素。现代教育的重要特征之就是高等教育与社会的联系愈来愈密切。
A university in order to remain invincible in the competition , so that the school has grown in strength , a very important point is that funding needs.
And on the current situation, with the reform of the investment system colleges and universities , the state grant funding for colleges and universities is limited, school education has gradually diversify the sources of funding , socialization, school funding shortage is restricting the development of universities is an important factor . An important feature of modern education is the link between higher education and society more closely . Higher Education to develop, as in the past no longer self-enclosed within the university campus , in the classroom and teaching simple experiment as the center , and to the society, the contact with reality , to understand reality, vigorously carry out the external environment, especially between enterprises public relations work is particularly important. Enterprise funds is relatively strong , but the lack of high- precision and advanced talents, so companies and universities to form a mutually beneficial relationship . The cooperation of universities and enterprises must rely on the establishment of good public relations . In addition , colleges and universities also attract other community concern and support for universities , colleges and universities so that they voluntarily to invest , which also need to do the "development type" public relations work . Therefore , the university public relations in college management status and role can not be ignored .
( Four ) university teachers, students must rely on public relations competition
University faculty is an attractive and competitive an important factor. Parents were willing to send their children to a university scrambling , the school teachers have a very important reason . How to attract a school teacher should do ? This requires a good university public relations . Improve the school's reputation and visibility , to create favorable conditions for the teacher and research sites , improve external and internal public relations , in order to attract public teacher ; This is why some universities will be carried out from time to time in our various academic discussions or research and exhibitions. By increasing our visibility to hire teachers , and vice versa also make school more famous. There are so-called teacher only schools. Meanwhile, the university as a delegate to fish , Tuition FAQ places , students are the most direct beneficiaries. Quantity and quality of students is to determine the necessary conditions for the survival of universities . A school has a teacher, then it may attract more students . Therefore , universities and public schools will become a propaganda win and an important means of attracting more students ; while public universities are also able to guide a college how to correctly and effectively use a variety of promotional methods to make our gradual shift from obscurity to fame was well known . Thus , the school's teachers, students and本论文由英语论文网提供整理,提供论文代写,英语论文代写,代写论文,代写英语论文,代写留学生论文,代写英文论文,留学生论文代写相关核心关键词搜索。