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论文作者:www.51lunwen.org论文属性:本科毕业论文 Thesis登出时间:2015-05-02编辑:felicia点击率:29097
论文字数:论文编号:org201504132336189564语种:英语 English地区:新西兰价格:免费论文
摘要:如何在经济快速发展的今天提高企业的管理水平和管理效率?希望能够通过这篇文章得到答案。
现代社会是一个高速发展的社会,一个企业要想发展,就必须跟上时代的步伐,积极转变思维,改变传统理念,主动适应这个社会的环境变化,企业的发展,要不断适应消费者和客户的需求,并能够满足市场的发展要求,适应经济全球化的不断发展。本文将分析并探索社会不断发展过程中公司治理的重要价值和意义。
INTRODUCTION
Organizations must run fast to keep up with changes taking place all around them. They must modify themselves all the time. Change, rather than stability, is the norm today. Every business is affected by a number of powerful environmental forces such as; technological advances, environmental changes, evolving society and customer desires, and maturation of market, which drive the need to change in today's globalized economy. All of these enviromental forces have created opportunities and threats. Every organization strives to take advantage of opportunities and manage the threats which have arisen during the change process (Daft, 2001).
Organizations, to be considered innovative, need to implement technologically new products and processes, or need to make significant technological improvements in existing products and processes. Organizations generate and apply the appropriate knowledge required for producing something new and improving the existing product or process, simply known as “knowledge creation” (Atmaca, 2006). The rate of innovation and technical change is important to an economy's rate of growth. Differences in knowledge creation, diffusion, and use have implications for international competiveness, standards of living, and quality of life (Feldman and Massard, 2002).
To remain competitive, established firms must continually seek out opportunities for growth and new methods for strategically renewing their performance. Changes in customer needs, new technologies, and shifts in the competitive landscape require that companies continually innovate and initiate corporate ventures in order to compete effectively (Dess, Lumpkin and Eisner, 2008).
The discussion begins with defining the innovation concept focusing on different literatures from professional writers. Innovations can take many forms, including radical breakthrough innovations as well as incremantal innovative improvements, and today's researchers are strongly emphasizing that innovation is one of the most valuable differentiator for sustainable competitive advantage. The concept of innovation is compared to the concept of invention and creativity as they are confused and interchangeably used. Later, the discussion concentrates on the importance of innovation in identifying opportunities and threats coming with change; which are followed by suggestions how to become successful innovators to overcome these threats.
The discussion continues by identifying the four types of changes an organization undergoes to achieve advantage in the international environment. These changes can be used to update the products or the services, the technology, the existing strategy and structure, and culture in the organization. Then, focus will be on how organizations can build innovation by applying key elements that create a truly innovative and entrepreneurial one. The next chapter identifies some successful global innovators that have delivered novel benefits to their customers.
This thesis reviews the innovation concept and the forms it takes to achieve competitive edge in the market本论文由英语论文网提供整理,提供论文代写,英语论文代写,代写论文,代写英语论文,代写留学生论文,代写英文论文,留学生论文代写相关核心关键词搜索。