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cendent Dream and Love Dream. Benjamin Franklin, the first and well-known embodiment and advocate of American Dream in the world, edified and encouraged people how to enrich their families and to fulfill American Dream by their struggle, especial in his Autobiography. From the birth of it to 1920s, American Dream of owing the success in materials to the individual virtues and struggles, was always publicized by the people as powerful as possible, and then without doubtness it became the ideal which average American people tried their best to struggle for day by day, and the fundental spiritual strength which prompted American Capitalism prosperity and maintained capitalism-social system generation by generation. Gatsby’s American Dream originated from his childhood: “Then he returned the wallet and pulled from his pocket a ragged old copy of a book called Hopolong Cassidy “look here, this is a book he had when he was a boy. It just shows you.” He opened it at the back over and turned it around for me to see. On the last fly-leaf was printed the word SCHEDULE and the date September 12, 1906 and underneath: Rise from be……………………………………… 6.00 A.M Dumbbell exercise and wallscaling……….6.15-6.30A.M Study electricity, etc……………………….7.15-8.15 A.M Work …………………………………………8.30-4.30P.M Baseball and sports…………………..4.30-5.00P.M Practice elocution, poise and how to attain it 5.00-6.00P.M Study needed inventions……………..7.00-9.00P.M” ( Fitzgerald, 2002: 206) Above-mentioned shows that on the last fly-leaf of Hopolong Cassidy Gatsby used to read were recorded his transcending decision and a piece of strict timetable for working. Over so many years, Gatsby always persisted in it and observed it. From the Schedule, as everyone knows, Franklin and Addison, giving a good example, depended on the struggle by themselves and got a success at last and their stories, which made every one believe that each youth could become a millionaire or the president of U.S in the future. In their age, the novels describing American Dream were best-sellers, but they gave the preaching contents: As long as one person was honest, patient and independent, he would have the equality with every one to do everything, namely, it is possible for him coming from the poor family to become a rich and noble person, while Gatsby was one of the believers of it. The dream which seemed to happen in fairy tales was the endless infinite power that encouraged Gatsby struggle for it. The author contact Gatsby’s pursuit with European emigrants’ ancient desire to New Continent, and Franklin, representing American Dream and its invert forms later, defined Gatsby’s tragedy as huge historical background and deep typical senses. The traditional model of American Dream, as many critics and writers pointed out, were full of falsity, especially under the condition of capitalism developed rapidly, and polarization intensified increasingly. It made a point of evidence that Gatsby made a fortune, relying on personal virtues, diligence and frugality. Since his childhood, Gatsby used to abide by Franklin’s teaching, and try to practice the main inquire of the traditional model, following his own comprehension and the background of 20-century society in U.S. it is vagary for one person to come to the fore, who only depended on virtues, diligence and frugality, however, Gatsby‘s story of getting rich just certified it. When he was young, Gatsby could not gain any appropriate consequence that he wanted to g