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论文作者:www.51lunwen.org论文属性:硕士毕业论文 thesis登出时间:2013-08-15编辑:yangcheng点击率:3913
论文字数:1000论文编号:org201308141543223744语种:英语 English地区:中国价格:免费论文
摘要:要实现电子商务,必须要有物流技术的支持和保障,要发展第三方物流业务,也必须有电子商务的支持。这种相互融合的关系的本质,是传统的物流流通技术、现代科技信息技术以及电子商务的完美结合,缺少了其中任何一环节,电子商务和第三方物流都不会有真正意义上的发展。
(1) resources strategy.
物流企业发展第三方物流,需要集中把握和有效运用企业经营资源,主要表现在:首先,准确认识和深入分析企业经营资源的基础状况,正确选择第三方物流发展的方向。其次,积极探索企业资源的有效配置方式,有力促进第三方物流发展的速度。
(2) alliance strategy.
物流企业发展第三方物流需要本着“优势互补、利益共享”的原则,借助产权方式、契约方式实行相互合作,共同拓展物流市场,降低物流成本,提高物流效益。首先是物流资源的联盟;其次是物流地理区域和行业范围的联盟;最后是与中小企业建立发展第三方物流的联盟。
(3) service strategy.
Development of logistics enterprises must rely on third-party logistics development of small and medium industrial enterprises, so that "from the SME, the SME." Grasp four points: First, must be based on the actual needs of small and medium industrial enterprises, design and provide personalized logistics service concept. Second, we must pay attention to market demand, provide protection of enterprise products and services quality of service measures. Third, we must deeply understand the SME Logistics law, establish and improve the logistics operation and management of the service benefits.
(4) innovation strategy.
Logistics development process is a continuous process of innovation. Logistics and third party logistics enterprise development, the implementation of innovative strategies, we must first innovative ideas; Secondly, innovative organization; once again to innovative services; Finally, the innovation system.
(5) brand strategy.
Development of third-party logistics logistics enterprises must establish brand strategy, give full play to the brand, and get good benefits. First, to establish a logistics development quality and brand awareness; followed by the introduction of advanced techniques; Finally, to strengthen the quality of logistics technology and management training, the establishment of excellent logistics personnel to ensure the implementation of brand strategy firm.
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