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k also allowed the writer to gather perspective on how to ensure the principles of representativeness and unbiased research, since these two characteristics of research are so important within the context of ethics also.

Therefore this begs the question; what is ethical research and why is it important? Basically, the research puts the researcher into contact with people, to whom the researcher is not acquainted with. This forms a bond of trust between researcher and respondent which cannot be compromised. The research must preserve the principle of confidentiality and any respondents that were interviewed were assured that, if they wished to remain anonymous, this would be possible (This applies with the caveat that the profiles of individuals who were consulted online were presumed to have waived their rights to confidentiality, given that their profiles have been advertised online). Another important tenet of ethical research is the consideration that the thesis may be consulted by interested third parties, and the interests of these individuals must be considered. This is why the principles of representativeness and lack of bias are so intrinsically connected with ethical research. The writer was conscious that third parties consulting the thesis should be provided with a useful source which consists of ethically conducted, honestly interpreted research.

CHAPTER FOUR

Semiotic and Textual Discourse Analysis of Hi5 and Hi5 Profiles

The Hi5 Site Itself

Before the writer embarks upon a detailed analysis of profiles of Hi5 members, the site itself will be examined in the context of the methodology which has been proposed, as this will give a frame of reference for the rest of the analysis. Various themes are being looked at throughout the thesis. The themes considered of importance, as has been alluded to above are the female and male body, concepts of self, the presentation of self, social networks, narcissism, identity, computer mediated communication, the internet and interpersonal relationships. This thematic extrapolation has helped to support an argument that there has perhaps been a merging of the concepts of online and offline relationships, which in turn can produce noticeable effects in terms of people's expectations and motivations. The Greek community will be specifically focused upon in this section, as indeed it has been throughout the thesis, although, of course this will be contextualised with a look at how this is related to society in a wider sense.

Firstly, the phrase Hi5 is a clever collaboration of words and imagery to entice and promote interest in the Hi5 website. The word 'Hi', the English word, derived from 'hello' has taken on almost universal significance as a greeting. Aitchison and Lewsi (2003) explain the universal characteristics which are associated with the use of the English language: 'When people talk about the spread of English, they usually mean one of two things. The first is the adoption of English as a second or additional language by an increasing number of speakers in various parts of the world. 'English' here means the whole language system, though of course it comes in many different varieties, and its global dissemination as a本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。