餐厅业务及营运计划 Restaurant Business and Operations Plan
斯德利西亚斯不像其他典型餐厅,他将提供一个独特的优良的食品,并定位在娱乐的气氛。Delicias将由于需求的不断增加价值的一切食品购买;客户不愿意接受任何不满足他们的期望和需要娱乐和餐饮。斯德利西亚斯将在圣地亚哥市场提供汤/沙拉,开胃菜,甜点和主菜的。
我将设立此业务,为客户提供购买的价值,并实现业务利润。该业务将能够满足其目标,提供价值定价和娱乐环境。这将是一个有利可图的业务,我希望打开其他餐厅与未来类似的设置。
Executive Summary 执行摘要
Delicias unlike other typical restaurants will provide a unique excellent food at value pricing within an entertaining atmosphere. Delicias will be setup due to an increasing demand in value for everything the food purchased; customers are not willing to accept anything that does not meettheir expectations and a need for entertaining while dining. Delicias will provide soups/salads, appetizers, desserts and entrees to the San Diego market.
I will setup this business to provide the customers with value for their purchase and to realize profits from the business. The business will be able to meet its objective by offering value pricing and entertaining environment to its customers. This will be a lucrative business and I expect to open other restaurants with a similar setup in future.
Restaurant Description/Concept Statement 餐厅/概念描述
The restaurant will start out as a simple sole proprietorship I will be the owner. The founder will focus on both the operation and financial management of the restaurant. The founder has a Masters Degree in Business Management and Administration and has been working for various restaurant companies for over 5 years. The wealth of experienced gained and the
Educational background of the founder enables the founder to successfully manage and run the restaurant. The founder has chosen to engage in sole proprietorship to ensure that business decisions are made quickly. Secondly, sole proprietorship has been preferred because the founder has not found any other people with similar business ideas. The business will be small thereby generating a small profit margin and there could be problems while sharing profits.
Mission Statement 任务陈述
Delicias will be a great place to eat since it will be combining an intriguing atmosphere with excellent and interesting food that is also very good for the people who eat within the restaurant. I am looking for fair profit and a rewarding place where my employees can work.
Vision Statement: Delicias restaurant is a place where customers come to relax, get enteretained while they relax and enjoy delicios food. From the moment our customers walk into the the restaurant, they are welcomed by a warm atmosphere, entertaining music and courteous employes.
Restaurant Concept 餐厅的概念
Physical Location
Delicias restaurant will be located in San Diego, California at La Jolla. La Jolla has been chosen for the restaurant location because it has higher scale neighborhoods, where the people would more easily pay for a more expensive lunch or dinner. The restaurant will be a modern style
architecture, simple yet elegant.
Restaurant design
The patio area will be full of seasonal flowers and palm trees and a nice water fountain to accent the outdoor ambiance. The inside will have high ceilings and a stone floor with modern tables and chairs. The kitchen will be at one end of the restaurant, with a long horizontal window, so the guests can enjoy the process of their food. A variety of good wines is also necessary in a great restaurant, so it will need to have a
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