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挪威留学生作业代写-网络营销课程作业EMarketing assignment Norway-EMarketing planning book
A, planning purposes
Opening to now, there is no a system marketing solutions, therefore need according to the market characteristics planning out a marketing plan.
Second, the analysis of the current situation and the market prospect of analysis
1. The current market conditions and the market prospect of analysis:
"Judge to the contents, the inexperienced. If, say, to the exhibition is the fight for, so, channels, culture, brand marketing, it is dark, a more damaging", in the interview, the first time this year in "9 • eight" TouQiaHui are back (calderon, chairman of the board of YangSongWei said.
Visit the 15 th "9 • eight" after TouQiaHui, the reporter found that, while the "eight, nine, eight horses, huaxiang court, nine peak, and many other leading tea enterprises absent, but competition of the deadly degree unabated. Some of the big emerging tea enterprises make tea industry exhibition hall the atmosphere was very active, such as tea, the tea which has merit, the town in the tea industry such as promising first show "9 • eight", and nearly square meters of large area booth, attracted a lot of tourists from home and abroad to stop to look at. In contrast, some of the old red tea enterprises is old slightly "silent".
Analysis of the personage inside course, along with the tea industry the rise of emerging force, tea industry will accelerate the shuffle, if not their own core competitiveness, some tea enterprises will in this round of shuffle was out of the game.
Tea industry intensified competition of the market, the situation as around 2000 sneakers areas, especially in the field of sports shoes in jinjiang blindly follow suit boom is tea industry repeat itself.
WangChengYe for example, jinjiang sports shoes brand "CCTV advertising + star endorsement" is the age of the special product, relies on this model, a lot of signs have quite a reputation, the short term also made staggered results, but it is a predatory market way of exploitation, a push them brand foster, near the remedy is worse than the, the hidden trouble with far greater than has made some progress.
A similar view and xiamen aerospace management consulting institution with chief adviser BiXiaoJun, he said, with the increasingly intensified competition homogeneity, how to construct the cognitive advantage by differentiation, influence customer choice behavior, becomes the tea seeking to break through the key points of the enterprises.
2. To product market influence factors were analyzed
In the life is such a fierce competition tea rather we are carried out in the online store our competition is clean out treasure more intense, there are many, many online game f such as online.
And in the life of the general tea tea only those ages higher person, then so, now it is only some clean out treasure most modern college students and some have higher degree conference clean out treasure to buy some thing, so that our customers are less. Moreover in online has kind of taobao shop open and more so our competition also is more intense.
Three, market opportunity and problem analysis
According to product at present marketing situation analysis of the problem. General marketing of existing in the specific problems, and performance which is like: https://www.51lunwen.org/norweign/
Enterprise well-knownness problem; Enterprise publicity is the brand that how to do a brand to ma