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Chapter 4 Discussion

郭美美事件引起中国公众的关注红十字会各方面的信息，如由红十字会提供的服务水平的问题也逐渐暴露出来，例如，一方面新闻报道显示，中国红十字会为地震灾区人民提供过期的用品，一方面，大量灾区所需资料存储在红十字会的仓库和释放的时间，他们没有反映红十字会已经在其内部管理的问题，如工作态度消极、不专业的技能、工作效率低下等问题。

4.1 Introduction of this chapter
In this chapter, it discusses from the following aspects: service level, the degree of carrying out charitable activities in accordance with laws, openness and transparency of information disclosure and organizational integrity.

4.2 Service

Guo Meimei event caused Chinese public attention to all aspects of information about the Red Cross, issues such as the level of service provided by the Red Cross have been exposed, for example, on the one hand news reports showed that the supplies that the Chinese Red Cross offered for people of earthquake disaster areas were overdue, on the one hand, a large number of materials needed in the disaster areas were stored in the storehouse of the Red Cross and they were not released in time, which reflected the Red Cross has the problems in its internal management, such as negative work attitude, less professional skills, low working efficiency and other issues. Zuo (2013) also pointed out in the press reports that Red Cross employees were not active in working, for example: Red Cross customer service staff was indifferent to what the public consulted, and they failed to give the public a satisfactory answer. Zhao (2015) pointed out that the Red Cross were not positive for public donated money, but they negatively accepted the public’s donated materials, the public even suspected that the Red Cross would be more willing to collect money because it was more conducive to the money-making, which seriously hurt the public’s initiative of participation in charity. Wang (2014) also felt that the Red Cross’s rescue procedures were cumbersome, so that people who needed help urgently failed to be rescued in time, for example, he pointed out that in 2012, a little girl in Hainan China was diagnosed with leukemia, the family was in trouble for four or five million treatment costs, the family asked the Hainan Red Cross for help, after asking they knew that, in order to obtain relief funds, they must first apply, if the little girl was qualified, she could enter the program of waiting for the rescue. However, if the declaration in accordance with the procedures was carried out, from the application to getting relief, if the little girl was lucky enough, the fastest process would last six months. As the application process time is too long, and the family ultimately had to give up. The reason for this inefficiency is closely related to the inefficiency of the Red Cross. Chu’s (2013) investigation on the public trust of the Red Cross also showed that the public’s evaluation on the staff attitude, working efficiency, rationality of the rescuing procedures and the results of Red Cross's charity work was low. The above news, articles and data revealed that the public were not satisfied with the work attitude, enthusiasm, professional quality and the Red Cross’s charity work, which has caused the decline in the public trust in the Red Cross.

4.2.1 Lack of professional talent

There is a lack of professional talents in the Red Cross. The Red Cross is engaged in social welfare industry, which belongs to the area of social work and requires professionals relating to financial management, audit m