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Introduction引言

随着经济全球化的发展，人际交往和跨文化沟通变得越来越重要，因此传播理论逐渐被公认为当今大学和社会的一个重要分支理论。本文将首先讨论有关的传播理论，在此之后，以个案研究对沟通技巧的运用。最后，作者会解释说明当面对来自不同文化背景的人时观察和沟通的原则。

With the development of the economic globalization, interpersonal and intercultural communication became more and more important, and thus communication theory, was gradually recognized as an important branch in today’s university and society. This essay will firstly discuss the relevant communication theory. Following this, it will apply the communication skills to the case study. Finally, it will explain the principal we should observe when we communicate with people from different background.

Relevant communication theory有关传播理论

沟通一词经常使用在人们日常的生活当中，但它却是很难被定义的。卡尔·波普尔将其形容为一张将我们连接的网——用以联系，阐述，主宰。

Communication is used frequently in people’s daily life, but it is hard to arrive at a exactly definition of it. Karl Popper described it as “the net which we throw out in order to catch the world—to rationalize, explain, and dominate it”. While some people view communication as “a structure of symbols and operating rules which is supposed to match a set of relevant points in an existing structure or process” (Karl, 1952). Lanham chose to view communication as the rival to the over encompassing use of CBC model (Lanham, 2003).Goffman wrote, “What does seem to be required of the individual is that he learn enough pieces of expression to be able to ‘fill in’ and manage, more or less, any part that he is likely to be given” (Goffman, 1959). The Universal Communication Law states that, "All living entities, beings and creatures communicate." (Littlejohn, 1980) .And Robert T. Craig see communication as an ongoing process that symbolically forms and re-forms our personal identities(Robert, 2001)Traditional interpersonal communication theory means more a face-to-face interaction, and the communication theory focus on the development and improvement of people’s relationships. So we can define the communication as a process through which to help us understand others and make us be understood better.

Application communication skills to the case study应用沟通技巧案例研究

Fran is extremely disappointed after presenting to the group of international colleagues. When she makes some extremely controversial comments and asks for audience responses, all she gets are nods of heads in agreement. Apparently，Fran is failed to communicate with the group of international colleagues successfully. During her presentation, participants appear uninterested and most of the time, do not even look at her. They do not participate in any of the activities she planned. There are many reasons responsible for it, from the viewpoint of the communication.

First, she failed to attract the audiences at the beginning, maybe they are not interested in what she speak, which result in the disappointment of the audiences. And besides, she failed to make they participate in any of the activities. Communication is a two-way process. The communication will be failed without the interaction between two parts.

Communication principle交流原则

Communication plays so important a role in our work and life, but actually, many people do not know how to communicate with others of different culture and background well. To achieve a successful communication process, people should observe some principle本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。