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论文作者:Business Strategy论文属性:报告 Report登出时间:2010-08-12编辑:steelbeezxp点击率:6145
论文字数:4347论文编号:org201008121027182745语种:英语 English地区:英国价格:$ 22
关键词:英国商业战略作业定做
英国商业战略作业定做 Business strategy
Contents
Executive Summary…………………………………………1
External Environment ………………………………………..... 2
Threaten……………………………………………………… 2
Problem-Technology competence…………………………2
Solution……………………………………………………. 3
Opportunity- Join into International market………………3
Advertisement…………………………………………….. 3
Coping strategy……………………………………………4
Products……………………………………………………7
Coping strategy……………………………………………8
Internal Strategic Capability……………………………….9
Strengths………………………………………………………10
Weaknesses……………………………………………………11
Coping strategy……………………………………………….12
Company culture………………………………………………16
Conclusion and outlook……………………………………...18
References……………………………………………………22
Executive Summary
Aigo, one of the best known consumer electronics brands in China. Its name in Chinese means “patriot”. Huaqi Information Digital Technology Company manages it. Huaqi means “The flag of China”. Now it is becoming a company focused on research and application of core techniques of all high-tech related fields, including computer peripheral, portable storage devices, digital entertainment, information security, electronic education and other rising fields. Since it's established in 1993, Huaqi has become one of the leading enterprises in Chinese IT industry.
Huaqi has over 1800 employees. Moreover, its general headquarters in Beijing and it also operates 17 subsidiaries and regional offices in China. Among these are Huaqi Information Technology (Singapore) PTE Ltd, Huaqi Information Technology (France) PTE Ltd., Huaqi Information Technology (India) PTE Ltd., Aigo digital music website、Shanghai Huaqi International Co., Ltd, Shanghai Aigo Digital Technology Co., Ltd.Beijing Huaqi Digital Lab Inc., Aigo Research Institute of Image Computer Co., Ltd., Huaqi Image Data Intelligence Technology Co., Ltd. and the Beijing Aigo Chess Club (BACC) and other affiliated companies, form a great enterprise group with Beijing Huaqi Information Digital Technology Co., Ltd as a vital ingredient.
References:
Brief Introduction to Aigo
https://en.AIGO.com/en/NewsInformation-43.aspx
Chinese brand Aigo becomes ROC official partner, 5 December 2007
https://www.crash.net/f1/news/60601/1/chinese_brand_Aigo_becomes_roc_official_partner.html
Michael.R.Baye, (2002), https://www.51lunwen.org/businessplan/Managerial economics and business strategy, (4th ed.), McGraw-Hill
David Campbell, George Stonehouse and Bill Houston, (2002), Business Strategy: an introduction, (2nd ed.), Butterworth-Heinemann
Michael A. Hitt, Robert E. Hoskisson and R. Duane Ireland, (2007), Management of strategy: concepts and cases, South Western Cengage Learning
Donald A. Ball, Wendell H. McCulloch, J. Michael Geringer, Michael S. Minor and Jeanne M. McNett, (2007), International business: the challenge of global competition, (11th ed.), McGraw Hill
China's Power Brands, NOVEMBER 8, 2004, Business Week,
, https://www.businessweek.com/magazine/content/04_45/b3907003.htm
On the media, Jan 02, 2009, Brand China, https://www.onthemedia.org/transcripts/2009/01/02/01
Xinhua English, China's digital brand Aigo partners with top motor race, 2007/12/04,https://english.sina.com/technology/1/2007/1204/134879.html
Roger Bennett and Jim Blythe, (2002), International Marketing: Strategy Planning, Market Entry and Implementation, (3rd ed.), Kogan Page
David, F., (2009), St本论文由英语论文网提供整理,提供论文代写,英语论文代写,代写论文,代写英语论文,代写留学生论文,代写英文论文,留学生论文代写相关核心关键词搜索。