英语论文网

在马来西亚,创业发展稳步增长。传统的企业家通常是小资本创业,低附加值,它需要时间来建立业务。在现代化的今天,技术开发提前;互联网和信息通信技术是很常见的。日益增长的技术使传统的企业家加入到电子商务领域。这篇文章主要研究研究大学生对创业和电子商务的偏好。这项研究可以让我们更好地了解大学生参与创业的选择。本科学生将使用传统创业,或者现代电子商务的方式推广他们的产品或服务。本研究的目的是探讨大学生对创业和电子商务的热情和企业成功的决定性因素，旨在提高大家对创业的认识和了解。

Malaysia entrepreneurship development

ABSTRACT

In Malaysia, the entrepreneurship development is growing steadily. The research of Howell and Palmer (1995) shows the equity ratio for Bumiputeras in 1971 had changed from 4 per cent to 18 per cent, and the equity ratio for non Bumiputeras, is from 34 percent in 1971 changed to 55 per cent. The traditional entrepreneurs typically start their business in small capital, low value added, and it takes time to set up the business. In the modern day today, the technology was developed in advance; the internet and information communication technologies (ICTs) are very common to the public. The growing in technology makes the traditional entrepreneurs join into e-Entrepreneurship. This research is a study on the preferences of the undergraduates toward entrepreneurship and e-entrepreneurship. This study can let us to have a better understanding about the choices of undergraduate in choosing to involve in entrepreneurship or e-entrepreneurship. Undergraduate students will use traditionally entrepreneurship way or the modern e-entrepreneurship way to promote their products or services. Subsequently, this research objective is to investigate the determinant of the undergraduates toward entrepreneurship and e-entrepreneurship. The independent variables of the determinants are Education, prior knowledge, experience, government regulations and incentives, social network, availability of resources and opportunity identification. Questionnaire will be distributed randomly to two hundred and fifty respondents and the data will be tested.

PREFACE

This research study is the final project of my Bachelor of Degree in MultiMedia University, Faculty of Business and Law. I spend much time and effort in completing this research, and it will be useful for the references of government and non-government institution as their references to view into the undergraduate entrepreneurial intention toward entrepreneurship and e-entrepreneurship. The topic of this research is the preferences of undergraduates toward entrepreneurship and e-entrepreneurship. In this research, the determinants of undergraduates to involve in entrepreneurship and e-entrepreneurship are also determined and investigated. The research consists of five chapters. The first chapter is for the introduction to the relevant topic and the objectives of the study. Chapter two is the literature review for the determinants of undergraduates on involvement in entrepreneurship and e-entrepreneurship. Follow by chapter three is the research methodology which included the theoretical framework and the sampling method. While in the chapter four is the data analysis for the results and discussion. The last chapter of this research is the conclusion and the summary for this whole study as well as the recommendation and the limitation to the research for further studies. I would like to express my sincere gratitude to my leading supervisor, Ma本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。